TAKE ME HOME

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A Cultural Happy Hour event, in which artists open their studios to guests and reveal their secrets. The income generated with the works was donated to the NGO Vida Jovem.

4 Artistic meetings with Gustavo Rosa, Edward Kobra, Mauricio Eça and Graciela Pinto who have generated artworks for an exhibition at Cidade Jardim Mall and final party with sale of the artworks a Glamurama Lounge.

A wide media exposure approached the attributes art and creativity to the brand. Several opinion makers attended the events, contributing to the visibility of the project.

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La Pasta Franchise needed to gain visibility not only for the chain?s expansion but also to attract new customers.

During the campaign period, customers were given a passport to be stamped every time they check in on one of La Pasta Gialla Units. By completing 3 visits the customer acquired the right to compete for a trip to Italy, guided by the chef Sergio Arno.

The campaign assured the presence of the brand in spontaneous media for approximately 3 months, generating an amount of R$ 800.000,00 in inching.

Commemorative Events for the 1st anniversary of the brand in the country.

With the creation of a commemorative stamp, the communication of the festivities was unified. An event for 350 people at Caltabiano Authorized Dealer has generated a high impact between local opinion makers.

Notes and photos in several social columns in celebration of the 1st anniversary of the brand in Brasil.

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BMW Training which aims to teach preventive procedures in driving and, mainly, to educate the reactions in dangerous and uncontrolled conditions.

An exclusive pilotage Day for opinion makers, in partnership with Helisolution, which guided the guests by helicopter until the runway.

Presence in social media guests and magazines such as Caras e Glamurama.

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A new Incorporated company in the market that needed to quickly gain visibility to IPO companies.

Media training, personal stylist, public relations plan for the introduction of a spokesperson to potential partners and publishers. Suggestions for guidelines to vehicles of interest and daily relationship with leading journalists.

The President has become a trusted source to address issues related to the company as well as "green buildings" and sustainability. Lectures in international forums, such as Eco Power Conference Brazil and outstanding materials in vehicles as Época Negócios, Arquitetura &Construção, Época, Exame, in the newspapers Folha de S. Paulo, O Estado de S. Paulo, Valor Econômico and Zero Hora, Jornal Nacional, which assured the presence of the brand in the press surpassing the R$ 12 million a year in inching.

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26th International Motor Show São Paulo.

To organize a press dinner that happened at BMW stand, in order to present the BMW Vision Concept to the press, as well as the media coverage for the Motor Show in the press and social medias.

High visibility stories in top vehicles presented the concept car brand, BMW VISION, communicating the brand attributes: power, technology and sustainability.

The brand Claudeteedeca needed to rejuvenate its image and attract potential buyers.

Caroline Bittencourt was photographed by Paulo Rocha whose pictures were printed in steel plates.

Cocktail for opinion makers, at the store, with the sale of brand´s clothing.

Launch party for the new MINI Countryman.

Based on the motto of the campaign for the GETAWAY model, and in the fun spirit, we built an artificial island in order to show the MINI model during the summer season, where we exposed the product in the high seas.

The island became a point of reference among tourists on the trendy Jurerê Internacional Beach, resulting in a great visibility in spontaneous media.

Editorial for the launch of the New BMW X1.

On board of the new BMW X 1, Teco Padaratz, Alex Miranda and John Wolthers made a joyride to Paraty, with all the moments registered as a "travel diary", illustrating the true meaning of pleasure.

It resulted in a great sales success. The customers had to queue up for the arrival of new units at the authorized dealer.

Presentation to the press of the 2011 BMW i5 Sedan and BMW 5GT

In partnership with Embraer, we took 60 journalists in a private aircraft to Gavião Peixoto runway. Divided in groups, the journalists tested all the attributes of the new model.

Detailed stories in the main media vehicles in the country

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The challenge of presenting the Auroraeco?s (tour operator) concept which combines fine cuisine, physical activities and charming lodges.

A luxury day in the country side was an event designed for potential customers and selected journalists.

Dissemination of the concept through materials in vehicles such as TRIP Magazine, Proxxima,Viagem and Isto é.

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With the aim of defining the theme of the 2009 Report, the Brazil Ponto a Ponto Project has asked Brazilians what should be done in Brazil in order to improve their lives. The goal was to achieve as many testimonials as possible.

With less than a month to accomplish the purpose, Visar coordinated a communication plan composed of interviews in major media, twitter, Facebook, SMS, sending material that is ready for publication to radios throughout the country, among other actions. Visar has also established partnerships to improve the campaign, as well as TIM that triggered a series of messages to a large part of their customer base.

In Just twenty days of operation, Visar mobilized the press in several states in the country such as Bahia, Minas Gerais, Piauí, Rio de Janeiro, Santa Catarina, São Paulo and Rio Grande do Sul, generating inchings over R$ 10 million. As a result, more than 500.000 people responded to the campaign website.

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MINI John Cooper Works Championship (MINI Model has participated in the Stock Car Racing). This model which is world renowned had a great debut with praise in Brazil.

Private boxes production, animated by a renowned DJ in each square, invitation of opinion makers and regional journalists. Press Office for the category throughout the season.

Visibility in the spontaneous media as well a solid relationship with the Brazilian Press.

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